Comparing online medical appointment platforms is not just about listing names. The French market has about ten players, but not all meet the same needs: in-office appointments, reimbursed teleconsultations, professional agendas for private practitioners. This article measures the concrete differences between Doctolib and its main competitors based on the criteria that matter to both patients and doctors.
Health Insurance Approval: a filter that most comparisons ignore
Not all teleconsultation platforms allow for reimbursement by Health Insurance. This point radically changes the out-of-pocket expenses for the patient and the relevance of the service for the practitioner.
In 2026, seven companies are approved for reimbursed teleconsultation: MédecinDirect, MEDADOM, Qare, Livi, Medaviz, Tessan Med, and EOS Care. Doctolib and Maiia, although they offer teleconsultation, are not on this list of approved platforms. For a patient who regularly consults remotely, choosing an approved platform avoids paying for the consultation out of pocket.
This criterion is rarely highlighted in existing comparisons, which treat all platforms equally. Identifying the best competitors of Doctolib therefore first requires this regulatory distinction before any comparison of features.
Comparison Table of Online Medical Appointment Platforms
The table below summarizes the available data on the main competitors. The selected columns correspond to the most discriminating criteria for a patient or a practitioner.
| Platform | Online Appointment Booking | Teleconsultation | Health Insurance Approval (teleconsultation) | Covered Specialties | Main Target |
|---|---|---|---|---|---|
| Doctolib | Yes | Yes | No | Wide (conventional medicine) | Patients and practitioners across all specialties |
| Qare | No (teleconsultation only) | Yes | Yes | More than 50 specialties | Patients seeking a quick consultation |
| MEDADOM | No (teleconsultation only) | Yes | Yes | Mainly general medicine | Underserved areas, pharmacy kiosks |
| Maiia | Yes | Yes | No | Wide (conventional medicine) | Practitioners looking for a modular agenda |
| Livi | No (teleconsultation only) | Yes | Yes | General medicine and a few specialties | Patients without a primary care physician |
| Keldoc | Yes | Yes | Not specified | Wide | Patients and practitioners (direct alternative to Doctolib) |
| Resalib | Yes | No | Not applicable | Alternative medicine and wellness | Practitioners in alternative medicine |
Three key takeaways emerge from this table. First, Doctolib and Maiia are not approved for reimbursed teleconsultation, positioning them differently from Qare or MEDADOM. Second, pure teleconsultation platforms (Qare, Livi, MEDADOM) do not offer in-office appointment booking. Patients looking for a doctor for a physical consultation remain directed towards Doctolib, Maiia, or Keldoc.
In-Office Appointment Booking: Keldoc and Maiia vs. Doctolib
In the segment of traditional in-office appointment booking, Doctolib dominates due to its base of practitioners and its recognition among patients. Maiia stands out with a modular approach to the medical agenda, offering more advanced customization options for the practitioner.
Keldoc is gaining strength as a direct challenger. The platform offers a service comparable to Doctolib (search by specialty, geolocation, instant appointment booking) and displays competitive access times. Keldoc represents the closest alternative to Doctolib in terms of patient journey.
In contrast, Resalib exclusively targets practitioners in alternative medicine and wellness. Since Doctolib gradually excluded alternative medicine practitioners at the end of 2022, Resalib has captured some of these professionals. For an osteopath or a naturopath, Resalib remains the reference platform for visibility.
Cost for Practitioners: a Determining Criterion
Doctolib operates on a quote-based pricing model. Feedback from practitioners places the monthly bill above 100 euros excluding tax for a standard setup. Maiia offers a pricing model by modules, with a more complex initial setup but potentially lower costs depending on the selected options.
For practitioners who already have an established patient base, the monthly cost of Doctolib may seem disproportionate compared to the service provided. This is one of the most common reasons for migrating to competing solutions.
Medical Teleconsultation: What Approved Platforms Offer More
Qare claims 7 million teleconsultations completed in 2024 and over 2,200 practitioners available. The platform covers more than 50 specialties and offers access 7 days a week, from 6 AM to midnight, with or without an appointment. Reimbursement by Health Insurance simplifies the financial journey for the patient.
MEDADOM adopts a different strategy by deploying teleconsultation kiosks in pharmacies, targeting patients in areas underserved by doctors. This hybrid approach (digital and physical) has no equivalent at Doctolib.
Livi and Medaviz complete the offering with more targeted positions. Livi addresses patients without a primary care physician, while Medaviz partners with mutual insurance companies and businesses to integrate teleconsultation into health contracts.
- Qare, MEDADOM, Livi, Medaviz, MédecinDirect, Tessan Med, and EOS Care are approved for reimbursed teleconsultation in 2026.
- Doctolib and Maiia offer teleconsultation but without Health Insurance approval, which implies out-of-pocket expenses for the patient.
- MEDADOM kiosks in pharmacies represent a unique access channel for medical deserts.
- Qare covers the broadest spectrum of specialties among pure teleconsultation platforms.
The choice between these platforms depends on actual usage. For in-office appointment booking, Keldoc and Maiia are the most credible alternatives to Doctolib. For reimbursed teleconsultation, the platforms approved by Health Insurance offer a direct financial advantage that neither Doctolib nor Maiia can provide at this stage. It is this regulatory criterion, more than the features, that currently separates the two categories of competitors.